Archive for May, 2008

The (Sports Marketing) World is Flat: Extending the Event

Tuesday, May 27th, 2008

This was a big sports weekend in the United States, with NHL playoffs, NBA playoffs and of course Major League Baseball. There were also a couple of other events more singular in nature, but ones that also draw (or have drawn) attention. On Monday the college lacrosse championship was held (Syracuse beat Johns Hopkins 13-10).... »

Tags: , , , ,
Posted in TSMWIF | No Comments »

The (Sports Marketing) World is Flat: Soccer and Basketball

Wednesday, May 21st, 2008
The (Sports Marketing) World is Flat: Soccer and Basketball

So, earlier I wrote about and linked to an article showing NBA players of foreign extraction using soccer as a training tool, or at least crediting their soccer upbringing with helping them (see post here). Well, now of course we have this article about members of the German national team using basketball to get ready for... »

Posted in TSMWIF | No Comments »

Eyecube Interview: Rob Walker, author of Buying In

Tuesday, May 20th, 2008
Eyecube Interview: Rob Walker, author of Buying In

I’m sure many of you are familiar with Rob Walker. He’s written for Slate; has his own blog, Murketing, which is a daily must read; writes a weekly column called Consumed for the New York Times Magazine; and his new book, Buying In, will be available June 3. Sure, Rob is ubiquitous, but... »

Tags: , , , , ,
Posted in Ideas, Insight | 11 Comments »

The (Sports Marketing) World is Flat: Basketball & Soccer

Tuesday, May 20th, 2008
The (Sports Marketing) World is Flat: Basketball & Soccer

The Sports Economist points to an article in the New York Times talking about foreign-born NBA players and their backgrounds growing up playing soccer in places like Canada, Brazil and Europe. As a big fan of Arsenal, I’ve seen a lot of the basketball – soccer overlap. Spike Lee, a big hoops fan, has been wearing soccer... »

Tags: , , , , , , , , ,
Posted in TSMWIF | No Comments »

The (Sports Marketing) World is Flat – Hot sports trend: Cricket

Saturday, May 17th, 2008
The (Sports Marketing) World is Flat – Hot sports trend: Cricket

If you’ve checked out this blog more than once during the six weeks of existence, you know I have a thing (obsession?) for cricket. I’m not running around looking for it, but it just keeps popping up. The latest example? The NY Times ran a story in their Saturday Metro section ostensibly about author... »

Tags: , , , ,
Posted in TSMWIF | No Comments »

likemind NYC – Free Prize Inside

Friday, May 16th, 2008
likemind NYC – Free Prize Inside

I attended my first likemind event this morning at ’sNice in New York. Lot of really cool people, plus they had free (free!) copies of Rob Walker’s new book, Buying In. Here’s the scene:  (That’s PSFK impresario Piers Fawkes in the foreground). Rob will be glad to know that his book was enthusiastically snatched up by... »

Tags: , , , ,
Posted in Ideas | No Comments »

Listening to music on the radio, VHS Tapes, Dinosaurs…

Friday, May 16th, 2008

All things of the past. I got a call last night from a telemarketer who wanted to know how often, in the last week, I had listened to music on the radio. FM, AM, satellite, any form of radio that was playing music. I literally laughed out loud when he asked the question. I would... »

Tags: , ,
Posted in Insight | No Comments »

PSFK – What the new culture of creative business looks like

Tuesday, May 13th, 2008
PSFK – What the new culture of creative business looks like

I’m a big fan of PSFK. Yes, Piers and his posse are undeniably smart, but a lot of groups and organizations have smart people. I like PSFK because they don’t just sit around and ruminate, they do stuff. Lots of stuff: Like Peep, and The Purple List, Conferences and if!, marktd and trend reports and likemind. They just... »

Tags: , , , , , ,
Posted in Ideas, Insight | 3 Comments »

The (Sports Marketing) World Is Flat – Baseball, Japan and America

Tuesday, May 13th, 2008

America = Baseball, Apple pie and Chevrolet, right? Baseball, America’s pastime. If you want to make it big in the sport, then you come to America to play for the Yankees, Red Sox or Dodgers. That’s what players from Asia have been doing for the last decade. Chan Ho Park, Hideo Nomo, Ichiro Suzuki,... »

Tags: , , , , ,
Posted in TSMWIF | No Comments »

Ideas, Insight & Innovation

Monday, May 12th, 2008

Two recent articles that are worth tracking down: In Sunday’s NYT Business Section there is an article that highlights the delicate dance between inventor and investor. Doug Hall, CEO of Eureka Ranch Technology, is developing a database, to be launched in 2009, that will help connect inventors with businesses looking for innovations. You might also want... »

Tags: , , , , , ,
Posted in Ideas, Insight | No Comments »