Archive for August, 2008

Interesting New York Speaker Update: Joel Johnson

Friday, August 29th, 2008

Joel’s going to talk about how today’s technology allows one to find out so much about their family history, maybe too much sometimes. Here’s Joel: Online tools make reclaiming family history exponentially easier. However, the journey into one’s family history often reveals family secrets and lost knowledge that can tell you more about yourself than... »

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Mad Men: DINU via Social Media

Thursday, August 28th, 2008

The saga of Mad Men and Twitter continues to grow. Check out this site: We Are Sterling Cooper, which is chronicling the story as it happens. Here’s their manifesto: Fan fiction. Brand hijacking. Copyright misuse. Sheer devotion. Call it what you will, but we call it the blurred line between content creators and content consumers,... »

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Sticking with the Social Media Theme

Thursday, August 28th, 2008

Somewhat along the lines of being followed on Twitter by TV characters, PSFK has a couple of interesting posts on social media worth checking out: FriendFeed lets you pose like you’re following someone when you really aren’t. What exactly to all these Facebook status updates and Twitterings add up to?  Does this Ambient Social Activity provide real benefits? What... »

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Mad Men – Twitter Hijinks

Thursday, August 28th, 2008
Mad Men – Twitter Hijinks

By now, you’ve probably seen the various posts about the Mad Men-Twitter hooha. You’ve even seen the posts suggesting you’ve probably already seen the various posts about the Mad Men – Twitter hooha. Now I can add my only little piece to this marketing meme. After replying to DJ Francis’ post on the subjet, I now... »

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Interesting New York Speaker Update: Faris Yakob

Thursday, August 28th, 2008
Interesting New York Speaker Update: Faris Yakob

Here’s another Interesting New York speaker I’m looking forward to, Faris Yakob, whose talk is entitled: Ideas are New Combinations: A history of recombinant culture, from Locke to Linux:   “Everything is made up of mashed up other things: the philosophy of mash ups from John Locke, cut ups, remixing, jungle music, girl talk, and... »

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Interesting New York Speaker Update: Noah Brier

Wednesday, August 27th, 2008
Interesting New York Speaker Update: Noah Brier

So of course by now you know all about Interesting New York, the event scheduled for Sept. 13 that is sure to be fun, thought provoking and chock full of cool people. Cool people like Noah Brier  (yes, THAT Noah Brier). Here’s what he’s planning on sharing: “In March I taught myself PHP and I’m... »

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The (Sports Marketing) World is Flat: Capitalizing on the Olympics

Wednesday, August 27th, 2008
The (Sports Marketing) World is Flat: Capitalizing on the Olympics

While the games may be over, for athletes like Michael Phelps – and the people who manage their out of the pool activities – the games are just beginning. For an inside look at how companies like Octagon handle their clients, have a read of this Washington Post story. For further insights on Octagon, don’t forget... »

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When Marketing Bloggers Attack!

Tuesday, August 26th, 2008
When Marketing Bloggers Attack!

Check out the great little give and take between Peter Kim and John Moore of Brand Autopsy. It all kicked off with Dave Balter and his World of Mouth Manual II. Peter called him out for creating an Ego Trap that was enabled by bloggers like Rohit Bhargava, John Jantsch of the influential Duct Tape Marketing and... »

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DINU: John McEnroe

Monday, August 25th, 2008
DINU: John McEnroe

John McEnroe is a unique American sports icon. Brash and opinionated he was liked and disliked in equal measure during his career. But those rough edges have been his greatest asset over the years. He’s learned to laugh at himself and has developed other interests, from art and music to remaining a fixture in... »

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The (Sports Marketing) World Is Flat: Navigating the Sponsorship Waters

Saturday, August 23rd, 2008
The (Sports Marketing) World Is Flat: Navigating the Sponsorship Waters

I went to the Barclays golf tournament today, the first time I’ve been to a legitimate pro golf event. It was an interesting experience and provoked a lot of lively conversation with my friend Eelco van der Noll, who works for Momentum, a global marketing agency. In no particular order, here were some of topics... »

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