[hums Viva la Vida]
Never before has a chainsaw been made available in such a compact and mobile form. Measuring no larger than the size of a regular computer keyboard, every effort has been made to ensure that proper grip – and safety – is not compromised.
And of course compatability is not an issue:
Instant plug ‘n’ play. Zero startup time. Patent-pending technology allows for an unparalleled distribution of power. A first in its class. Works on PC, Mac and most USB-enabled devices.
Good stuff, and now of course, it’s time for the reveal. The i.Saw isn’t a real product, it’s a spoof product, but it’s addressing a real issue. Every time you hit “print” obn your keyboard, somewhere trees are being cut down. BBH Singapore decided, rather than make a spoof commercial to make a spoof product. But before you get to disappointed about not getting an i.Saw, you can go here to download a chainsaw sound for your computer. A pretty cool/clever reminder of the ecological impact we can have.