A & Q

Feature in which person first answers a question, then asks one of their own

A & Q with Faris Yakob: On Changing Corporations

First, let me just say how pleased and honoured I am by the generosity of the guests who have appeared on A & Q. It’s not like I’m related to Seth Godin, Sarah Evans or Faris Yakob, and lord knows they don’t need my help in building their credibility, they already have it by... »

A & Q with Sarah Evans: Get out your magic wand

I kicked off the A & Q series with Seth Godin, a pretty tough act to follow, right? Well, luckily I’ve gone from strength to strength as I was fortunate enough to catch up with Sarah Evans recently at PRCog’s MasquerNekkidHop. Sarah Evans has become a leader in the Social Media space, not just through... »

A & Q with Seth Godin: Ready to ship?

This is the first of a new feature called “A & Q.” The idea is to engage some of the smartest marketers I know and have them first answer a question, then ask one of their own. I can’t think of a better person to start this off with than Seth Godin. I’m not going to stop... »