Tag Archive
The Fan Economy
Bud Caddell, the thinking man’s thinking man, and author of the What Consumes Me blog has put together a nifty little slide show called The Fan Economy: Becoming Fan Focused. Creating fans isn’t something you do with TV spots, two-for-one promos or direct mail pieces. You create fans by giving them enriching, compelling experiences. Isn’t... »
Junta42 Content Marketing Blog Rankings Announced
Joe Pulizzi over at Junta42 has released the updated quarterly rankings of Content Marketing Blogs. I’m pleased, and honoured, to be listed among so many smart people. Eyecube came in at #4. The top Three: Marketing with Meaning, from Bob Gilbreath, Chief Marketing Strategist at Bridge Worldwide PR 2.0, from Brian Solis, Principal at FutureWorks Chris Brogan, President... »
Junta42 Celebrates Success With Branded Content Opportunity
Joe Pulizzi over at Junta42 has a nice thing going. The guy owns the content marketing space; is a publisher author; and is helping connect content producers with those in need of said content via his Junta42 Match service. In fact, Junta42 match has helped make 100 matches, and to celebrate that success Joe is... »
What’s in store for 2009? Junta42 says…
Joe Pulizzi of Junta42 recently asked a whole host of content marketing experts what they saw coming down the pike as we flip the calendar to 2009. Some real thought provoking stuff (read the whole post here). Here’s a sampling: Name: Giles Rhys Jones, Interactive Marketing Trends Prediction: Distributed Eventing The creation of an event to reach a... »
Junta42 Content Marketing Top Blog List Update
Joe Pulizzi over at Junta42 has come out with the latest edition of his Top 42 Content Marketing Blogs. I’m happy to report that Eyecube came in at number 33 – up 13 spots from the last ranking. How is Joe’s rank different than the AdAge 150 or Brendan Cooper’s PR Friendly Index? The Junta42 list... »
The Shift in Marketing: It's All Up For Grabs
Good post from Joe Pulizzi of Junta42. In the current challenging economic times, content marketing is going to be a strong play. Joe highlights two words every content marketer should have tattooed on their arm: Inform and entertain. If you aren’t doing one or the other (and preferably both) you’re wasting your time –... »
Junta42: Content is King
While it seems like the Internet, Social Media, Web 2.0 and Consumer Generated Media have been with us forever, it’s all fairly new territory. The rules are still being written (and broken and ignored), which is an exciting situation. To get a better handle on what all this means, or might mean, try checking out... »
The Periodic Table of Social Media Elements
