Earlier this week I read an interesting post on the 20 Best Known European Football Brands on The UK Sports
Archives | 7 Comments » | Tags: adidas, Arsenal, audi, champions league, FIFA World Cup, manchester united, MasterCard, Nike, puma, real madrid, umbro
Rohit Bhargava, who has been a recent guest blogger here with his dispatches from Beijing, brings up a very relevant
Archives | No Comments » | Tags: affinity card, credit card, exclusivity, FIFA World Cup, MasterCard, Olympics, Rohit Bhargava, Taylor PR, Visa
Seth Godin had a post this weekend that fits nicely with some of my thoughts regarding sports marketing. He talks
Archives | No Comments » | Tags: MasterCard, Pele FIFA, Seth Godin
I’ve written previously about Barack Obama and how he has created a Deeply Immersive Narrative Universe that has allowed people
Archives | No Comments » | Tags: Alltel, Barack Obama, Coke Zero, Formula One, Johnnie Walker, MasterCard, NASCAR, RBS, Sports Marketing, Taylor
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