Tag Archive

Is a picture worth 1000 words? Only if it is a good picture. The importance of visuals

By Rick

Last week I wrote about Augmented Reality – which I think is a powerful tool for bringing concepts to life in a visually arresting manner. Earlier this year, my post on the Periodic Table of Social Media Elements (a mildly clever idea at best) became far and away most my popular post. I think a lot... »

Passion and Intimacy FTW

By Rick

Last night I attended Pecha Kucha NY 6 at Le Poission Rouge. The event was a bit uneven, and though I really liked the venue, it wasn’t right for a Pecha Kucha event. Quick shout out to the opening act, The Sam Barsh Band, who set a nice tone. The key takeaway from the event... »

More on the IDEA Conference

By Rick

I’ve posted about a couple of the presentations I really enjoyed from the IDEA Conference last week. For more, check out PSFK’s review as well as Ad Age’s own review, Nine Ideas from Ad Age/Creativity’s IDEA Conference. A final caveat – I’m happy to spread the word for the people./groups that were at the IDEA conference,... »

Pecha Kucha NY 5

By Rick

Last night I attended Pecha Kucha NY 5 at Element. I was really excited by the idea of Pecha Kucha. It’s a presentation format utilizing PowerPoint. That’s pretty standard stuff for many of this, but there’s a twist. You only get 20 slides, and only 20 seconds per slide. The emphasis is on the visuals,... »