Tag Archive
Advertising
Arsenal
Barack Obama
BBH Labs
blogs
bracketology
brackets
branding
Brands
Burger King
Chris Brogan
Commitment Marketing
content marketing
Creativity
Cricket
Crispin Porter + Bogusky
crowdsourcing
design
DINU
ESPN
Faris Yakob
Geico
geoff livingston
Grant McCracken
Greg Verdino
Henry Jenkins
Ideas
Interesting New York
Junta42
logo
Mad Men
march madness
Marketing
Mike Arauz
Murketing
NFL
Nike
PSFK
Rob Walker
Rohit Bhargava
Seth Godin
social media
Sports
Sports Marketing
Twitter
Crispin Porter + Bogusky use marketing Jujitsu to aid Microsoft
There’s been a lot of discussion about the new Microsoft campaign from Crispin Porter + Bogusky. Grant McCracken and his readers had a pretty robust discussion on the topic and I weighed in agreeing with Grant, feeling the campaign worked to accomplish some of the vital work Microsoft needs to be done. The mere fact... »
The (Sports Marketing) World is Flat: Basketball & Soccer
The Sports Economist points to an article in the New York Times talking about foreign-born NBA players and their backgrounds growing up playing soccer in places like Canada, Brazil and Europe. As a big fan of Arsenal, I’ve seen a lot of the basketball – soccer overlap. Spike Lee, a big hoops fan, has been wearing soccer... »
The Periodic Table of Social Media Elements
