Tag Archive

Have reports of the death of Social Media been greatly exaggerated?

By Rick

Recently Geoff Livingston wrote about the death of Social Media (for him at least). By this he meant, adoption has grown to the point that for innovation leaders – of which Geoff certainly qualifies – the buzz just isn’t there anymore. Greg Verdino chimed in with his take, stating that while Geoff is certainly... »

Brian Solis on the true meaning/purpose of social media

By Rick

Epic post by Brian Solis, a leader in our industry. Like Chris Brogan (see below) Brian advocates, and practices, a hands on approach to social media. Social media, true social media, goes beyond the platforms and applications. It goes beyond a mere dialogue with consumers. It’s about living a core belief in the power of a... »

What's the opposite of buzzword?

By Rick

Wordpress Marketing Blogger Francis Anderson points us to a fun Gawker post on Web 2.0 buzzwords that are full of hot air.  Here’s a sample: Influential: Unread. If a site isn’t popular, it insists its small audience is made of “influentials” or “early adopters.” User-generated: Quality-deprived. Or “can’t afford an NBC deal.” Except for a few... »